And the winner was… HUMANOO!
Founder Philip Pogoretschnik on his participation in the HR Start-up Award 2017Many ideas are good in a timeless way, but eventually become outdated. Take, for example, company team sports. While providing a real benefit enjoyed by employers and employees alike, it rarely inspires wide sections of the workforce. HUMANOO, a digital health platform that incentivizes the health commitment of employees, has set out to change this. In 2017, CEO and founder Philip Pogoretschnik convinced the audience at the HR Start-up Awards with this idea. A short interview about his HR Start-up award experience and the development of his start-up.
Workplace health promotion with the help of a tool sounds good – but also a little fuzzy. What’s HUMANOO all about?
Philip Pogoretschnik: Our goal is to accompany users on their way to better health and prevention, and to demonstrate measurable success. Our USP lies in monetary incentives to the user. This means that we can financially reward users’ commitment by bundling health insurance plans and insurance budgets.
In which phase were you when you applied for the HR Start-up Award?
Philip Pogoretschnik: At that time, HUMANOO was in its second year and we had won our first major corporate customers. It was an exciting time, as we continued to grow through customer feedback and also took a big step forward in the product development process.
What have been the benefits of participating in the HR Start-up Award?
Philip Pogoretschnik: The HR Start-up Award offers and excellent platform to present accomplishments to a critical audience of potential customers and to give an outlook for the future. Within a very short time, you can get feedback, compare your chosen path and expand on it. The HR Start-up Award and the HR Management Congress as a whole were a great opportunity to approach HR contacts and get them excited about the product and the idea behind it.
Apart from the opportunity to generate business contacts: How important is the exchange between HR and start-ups in your opinion?
Philip Pogoretschnik: I believe HR management is the source of innovation for every successful business. That’s why technological development in this field and the exchange of information are extremely important. Basically, everyone can have creative thoughts for themselves. But when it comes to implementing them, the dialog between different communities of interest is absolutely. It’s only through this dialog that creative ideas can be brought to life.
Do you have any tips for applicants? How does participation in the HR Start-up award lead to success?
Philip Pogoretschnik: It’s not always a matter of success – much more important is the path to positive character and entrepreneurial development. Preparing for the award, talking to participants at the personnel management congress and being open to critical feedback is a great help. But in the end, you always go in with the mindset of wanting to win. The only way to do that is to have a good product – and good preparation.
HR Start-up Award 2019: Beginning of the application phase!What kind of start-up wouldn’t want that? Have a conversation with many potential investors, users and customers? Participating in the HR Start-up Award can make this wish come true. Our platform allows you to talk to the relevant decision makers, such as top managers from the HR elite, about your business development. The winners can continue this dialog even directly after winning the award: You will have access to relevant stakeholders and the opportunity to network with the key stakeholders.
The application phase starts now and runs until April 14, 2019!
The eligibility requirements? Your start-up must not be older than five years, offer an innovation designed to make life easier for HR professionals or employees in general and you must be eager to present the product or service at the Human Resources Management Congress in Berlin on June 25/26, 2019.
Then what happens? All submissions will be judged by a top-class jury. The three best candidates will be invited to the Human Resources Management Congress for a pitch, where the audience will choose the winner. A worthwhile experience: “The HR Start-up Award was an important stepping stone for us. We got to know people who are still with us today”, Anna Kaiser and Jana Tepe, the two CEOs at Tandemploy, state. They won the prestigious HR Innovation Award in 2016.
“The co-operation with the young entrepreneurs is beneficial for both sides”, emphasizes Dr. Elke Eller, President of the Federal Association of Human Resources Managers (BPM). “Exchanging experiences, getting to know and appreciating different perspectives on human resources work and, of course, the joint development of digital solutions. Many different effects that are a lot of fun”, says Eller. It is no wonder that the award has received more and more attention since 2016.
“The huge interest of start-ups and HR managers makes us very happy,” explains co-initiator and jury president Michael H. Kramarsch, Managing Partner of the management consultancy hkp// group and a start-up investor himself. At the same time, the growing attention is justified. “The development of the HR Start-up Award ultimately reflects the phases of HR digitization, which is why the award can definitely be regarded as a trend monitor”, says Kramarsch.
The HR Start-up Award was created by the Federal Association of HR Managers (BPM), the hkp/// group, the Human Resources Manager Magazine and Quadriga University to promote innovation in Human Resources Management and to create a closer network between start-ups and established companies.
The innovation prize for the HR community: The HR Start-up Award has been providing highly promising start-up companies, focusing on HR orientated products, a high-profile platform since 2016. Those who make it to the final are able to pitch their product in front of a top-class judging panel and a large audience of decision-makers and experts in the field of HR management. Apart from the award event itself, the finalists have the opportunity to interact with their target group as part of the Human Resource Management Congress. Previous winners include Tandemploy, Humanoo and everskill.
The initiators of the HR Start-up Award include the Federal Association of Human Resource Managers (BPM), the hkp/// group, Human Resource Manager Magazine and Quadriga University. The aim is to bring the innovations of Start-ups into the HR community, to learn from each other, to shape the future of work together – and, as a result, ensure economic sustainability in disruptive times.
As in other areas, start-ups also play a very significant role in promoting new HR practices. Whether it’s through innovative apps and IT solutions that bring the HR department closer to the customer or specific expertise in the areas of compensation and benefits, feedback, recruitment and talent management.
What does the winner get?
Who can apply?
How is the winner chosen?
These and other questions are answered on our FAQ page.
We look forward to your application!
“Creating solutions together for the workplace of the future!”
The Federal Association of Human Resources Managers (BPM) is the leading professional association for human resources managers from companies, associations and other organizations. Its mission is to build an HR community to network and learn from each other in order to jointly develop solutions for the workplace of the future. The HR Start-up Award contributes to this by showcasing the innovations and the subsequent exchange between founders and HR professionals.
“The HR Start-up Award shows entrepreneurs and companies the opportunities the future holds!”
As an international management consultancy at the intersection of strategy, HR and finance, the hkp/// group develops digitalization, its potential and challenges, in a diverse range of customer projects. As human resources management is an essential driver of change processes in companies, solutions not only have consequences for HR, but for the entire organization and its ability to innovate. As initiator of the HR Start-up Award, we want to show start-up entrepreneurs as well as established companies the opportunities the future holds.
“Supporting disruptive potential!”
Quadriga University of Applied Sciences is a catalyst for knowledge that fosters innovation and develops HR Executives into modern HR Leaders. Disrupting and empowering people to create innovation run through our institutional DNA just as much as digital transformation, leadership and professional excellence. And as we take our approach to revolutionizing professions such as Human Resources very seriously, we love to support your disruptive potential by bringing the HR Start-Up Award to life.
“The ideal opportunity to discover HR trends and the people behind them!”
Human Resources Manager is the leading magazine for HR management in Germany. Featuring opinion pieces, case studies and reports, the magazine is the knowledge-sharing platform for HR managers. The HR Startup Award presents the ideal opportunity to discover HR trends and the people behind them. With the ambition to report on new developments before anyone else, the award is a valuable source of content and inspiration.